3RD UNIT - Litepaper - December 2024
  • 3RD UNIT—the ecosystem
  • 1. Origins
    • Who we are
    • Company principles
  • 2. Market definition
    • Our users & stakeholders
      • Creators
      • Investors
      • Consumers
      • Industry
    • Where is value, where is money
  • 3. Problem statement
    • Problem 1: Access
    • Problem 2: Representation
    • Problem 3: Value sharing
  • 4. Industry landscape
  • 5. Product
    • Launchpad
    • Standardized (tokenized) IP assets
    • Marketplace
    • Distribution channels
  • 6. Technology
  • 7. Business Economics
    • Franchise as an asset class
    • Digital assets co-ownership
    • Digital assets brokerage
  • 8 Curatorial Thesis
    • MENA lens
    • Popcultural references
    • Pilot intelectual properties
    • Evaluation criteria
  • 9. Go-to-market
  • 10. Team
  • 11. Roadmap
  • 12. Regulations & Compliance
  • 13. Call to action
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  1. 2. Market definition
  2. Our users & stakeholders

Creators

Creators-worldbuilders

Worldbuilders the architects of imaginative universes and compelling narratives. This category encompasses a diverse range of creators, ranging from writers to filmmakers to concept artists or game directors. These individuals craft the expansive worlds and stories that captivate our imaginations and lay the groundwork for future consumer experiences. Our goal is to empower these creators with a sound legal structure for IP development, access to adjacent talent, development blueprints and creators tools, and a web3-native structure for asset tokenization and distribution.

Creators-artisans

Not every creator needs to be a lead or director to make a significant impact. Behind every successful game or film is a team of specialists who perfect individual aspects of the project. This includes (among many) concept artists, environmental artists, set designers, narrative designers, sound producers, creative technologists. Our ecosystem aims to connect these specialists with teams developing new franchises, providing opportunities for collaboration and contributing to collective success.

Creators-operators.

Business, production and distribution specialists are the executors who turn visions into reality. These professionals include creative producers, project managers, marketers, legal advisors, and financial planners. They bridge the gap between creativity and commerce, navigating complex negotiations, securing funding, and crafting strategic distribution plans that maximize a franchise's reach and profitability. By adding these to the mix, we ensure that creative visions are not only realized on paper, but also thrive in the competitive global marketplace.

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Last updated 5 months ago