5. Product

Our ecosystem product vision combines immediate, actionable improvements, with a lens on building long-term value with the next-generation of enabling technologies.

Our ecosystem is based on four elements:

  • Launchpad

  • Standardized (tokenized) IP Assets

  • Marketplace

  • Distribution Channels

We are sequentially putting together parts of this larger value proposition through better integration of non-digitized or poorly integrated components and where relevant, access to sinigifcant-value services provided by third parties.

LAUNCHPAD — our bespoke, specialized service designed for creators—particularly worldbuilders—seeking to transform early-stage intellectual property (IP) into robust creative and financial assets.

The launchpad offers:

  • a structured in-house process, including creative, legal, technological, and go-to-market strategizing

  • tools, blueprints, and hands-on support to convert IP into viable digital products

  • a positive-sum incentives system for developing the IP property into a commercially viable entertainment franchise

TOKENIZED IP ASSETS — a legal and technical process to issue standardized digital assets.

  • transfer of select IP rights into a new asset vehicle (smart contract), enabling secondary sales under 3RD UNIT supervision and further interoperability with third-party marketplace ecosystems

  • creators and 3RD UNIT share ownership, governed transparently with lock-in periods and development rules, aligning incentives for long-term success.

MARKETPLACE — digital interface that serves as 3RD UNIT’s digital hub, enabling interaction with both content at the high-level as well as specific investment products.

  • features early-stage IP properties for user discovery and consideration

  • supports buying and trading of fractional IP rights on primary and secondary markets

  • its purpose is to cultivate a vibrant community of creators, investors, and collectors, fostering discovery and collaboration around emerging IP properties

DISTRIBUTION CHANNELS — provide creators, investors, and fandoms with curated access to high-quality content derived from scouted and listed IPs. Integrated with major social networks and community management tools. Ensures a safe and engaging environment for exploring varying levels of participation. At scale, these channels become a critical component of the 3RD UNIT ecosystem, amplifying its value to all stakeholders.

Last updated