Our users & stakeholders
We believe we bring value to three groups of stakeholders: CREATORS, INVESTOR and INDUSTRY.
CREATORS
Worldbuilders.
Are the architects of imaginative universes and compelling narratives. This category encompasses a diverse range of creators, from traditional writers to contemporary filmmakers, scenographers, score directors, and game directors. These individuals craft the expansive worlds and intricate stories that captivate our imaginations and lay the groundwork for entertainment franchises. They blend creativity with commercial potential, producing iconic works like Game of Thrones, Indiana Jones, The Witcher, or Inside Out. Our goal is to empower worldbuilders from diverse geographies to flourish and contribute to a global entertainment landscape.
Artisans.
Not every creator needs to be a leader or director to make a significant impact. Behind every blockbuster game or film is a team of specialists who perfect individual aspects of the project. This includes roles such as animation designers, asset sculptors, sound producers, architectural designers, character developers or environment artists. These makers bring vital skills and attention to detail that transform even the simplest ideas into immersive transmedia experiences across gaming, film, and location-based entertainment. Our platform aims to connect these specialists with teams developing new franchises, providing opportunities for collaboration and contributing to collective success.
Operators.
Production and business specialists are the strategists and executors who turn visions into reality. These professionals include creative producers, project managers, marketers, legal advisors, and financial planners, who ensure that creative projects are delivered on time, within budget, and with a clear path to market success. They bridge the gap between creativity and commerce, navigating complex negotiations, securing funding, and crafting strategic distribution plans that maximize a franchise's reach and profitability. By adding these to the mix, we ensure that creative visions are not only realized on paper, but also thrive in the competitive global marketplace.
INVESTORS
Individual (consumer).
This category includes our core users and community. People, who activel invest in digital or entertainment assets. We seek to engage these savvy investors in long-term, value-oriented web3 assets, moving beyond speculative trading to support meaningful, enduring projects. By participating in our ecosystem, these investors can take the bet and contribute to and benefit from the growth of substantial, high-value entertainment assets in the future.
Institutional.
Our offerings for institutional investors are designed for those representing the financial or entertainment industry, who wish to invest in a portfolio of early-stage entertainment properties, or those interested in managing alternative assets with mid-to-long term return cycles. We aim to create digital assets that are interoperable and liquid, ensuring they meet the needs of institutional investors seeking both financial returns and strategic advantages from their investments.
INDUSTRY
Distribution Partners.
Effective distribution is crucial for the success of entertainment properties. We will collaborate with industry stakeholders who provide platforms for growth, distribution, and monetization. This includes digital distributors such as content platforms, streaming services, and gaming platforms, as well as physical venues like amusement parks, commercial centers, and immersive experiences. Additionally, we will partner with companies involved in physical merchandise and promotional items. Our aim is to position 3RD UNIT as a breeding ground for innovative stories, worlds, creators, and properties, facilitating their journey from inception to widespread success.
IP Holders.
IP Holders are entities that own or control significant intellectual property assets within the entertainment industry. This includes studios, media companies, and rights management organizations that have established or acquired valuable IPs. By partnering with these IP Holders, we aim to leverage their existing catalogues and industry experience to introduce fresh, innovative properties that complement their current portfolios. Our collaboration will help to unlock new revenue streams and market opportunities for IPs, while also enabling IP Holders to diversify their offerings and remain competitive in a rapidly evolving market.
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